It was in
2018 that I got introduced and got an exposure to the fashion industry when I
attended the sustainable fashion day in the month of August—the Lakme Fashion Week--Winter
Festive. Prior to that I was lured by the discounts and new collections by fast
fashion brands and mall shopping. Then, I also wrote for an online fashion
magazine The Fashion Enterprise (TFE), where I got a chance to profile various brands and learned about fast fashion
and the adverse impact mass/bulk production had on people and the environment
and animals. Over the past two years I have switched to buying brands that are
vegan and sustainable and also swap clothes with friends and family members.
That has curbed my urge to shop new collections and therefore reduced my
shopping considerably. I realized that our shopping habits and choices of what
we buy can have a huge impact on people and the planet. Now, I only shop a brand
after studying/reading about them and then take a decision whether to buy or
not.
