While there are many brands who are greenwashing in the fashion business, Chennai based brand The Controversial has launched a sustainable shirts range for men after a research of the market. The brand uses quality fabric and designs and manufactures locally with their own tailoring for superior products.
The philosophy of the brand is to pay their workers fairly and source fabric that is ego friendly. They do not support fast fashion and believe and encourage customers to have a sustainable and guilt free wardrobe.
The price range of their shirts is Rs. 999-2999.
www.thecontroversial.org
